Thinkific connector
Set up the Thinkific connector in Kaivo: authentication, configuration, the 11 BigQuery tables it syncs, and answers to common questions.
Written By Lauri Raivio
Last updated 16 days ago
Kaivo is a fully managed data platform that syncs your Thinkific data into a Google BigQuery warehouse and keeps it up to date automatically. There is no pipeline to build and no infrastructure to run, so you can spend your time analysing your HR data instead of moving it.
What is the Thinkific connector
Sync your Thinkific course data into BigQuery with Kaivo to analyse enrolments, completion, and course sales.
Getting started with the Thinkific connector
- Sign up for Kaivo and create a workspace.
- Connect your Thinkific account.
- Choose which tables to sync.
- Wait for the initial sync to finish.
- Query your data in BigQuery or your favourite AI or BI tool.
Authenticating Thinkific
Authenticate with your API Key.
Configuring the Thinkific connector
When you set up the connector, you provide:
Tables and columns synced from Thinkific
Kaivo syncs 11 tables from Thinkific into a dedicated dataset in your BigQuery warehouse. Click any table to see its columns and types.
categories (7 columns)
categories (7 columns)
Subtable: categories__product_ids
coupons (8 columns)
coupons (8 columns)
courses (12 columns)
courses (12 columns)
Subtable: courses__administrator_user_ids
Subtable: courses__chapter_ids
enrollments (17 columns)
enrollments (17 columns)
groups (6 columns)
groups (6 columns)
instructors (10 columns)
instructors (10 columns)
orders (13 columns)
orders (13 columns)
Subtable: orders__items
products (17 columns)
products (17 columns)
Subtable: products__collection_ids
Subtable: products__product_prices
Subtable: products__related_product_ids
promotions (7 columns)
promotions (7 columns)
Subtable: promotions__coupon_ids
reviews (10 columns)
reviews (10 columns)
users (13 columns)
users (13 columns)
Subtable: users__custom_profile_fields
Subtable: users__roles
How the Thinkific sync works
After the first load, Kaivo keeps your BigQuery warehouse up to date for you. Where Thinkific supports it, each sync pulls only new and changed records so it stays fast; otherwise it refreshes the whole table. Every record keeps its original ID, so you won't get duplicate rows.
Frequently asked questions
How long does the initial sync take for Thinkific?
It depends on how much history is in your Thinkific account. Most initial syncs finish within minutes, while large accounts can take a few hours. After that, syncs only fetch new and changed records, so they're much faster.
Can I sync only some tables or columns?
Yes. You pick which tables to sync when you set up the connection and can change the selection later. Tables you don't select are never copied to your warehouse.
What happens when Thinkific's schema changes?
New fields are never added automatically. You choose which fields to sync, so data you haven't selected (sensitive personal data, for example) never lands in your warehouse. When a new field appears, it becomes available for you to add. What happens to removed or renamed fields depends on a table's sync mode: full-refresh tables always match what's currently in Thinkific, so dropped fields disappear, while incremental tables keep their existing columns and history, so an old field stays and newly added fields fill in over time.
How do I handle GDPR or data deletion requests?
Your data lives in your own Kaivo-managed BigQuery warehouse, so the most direct option is to delete or anonymise specific records right in BigQuery. If you delete data in Thinkific instead, full-refresh tables drop it on the next sync, while incremental tables keep it, so you would remove the row in BigQuery or ask us to run a full refresh. To remove everything, delete the Thinkific connector in Kaivo and all of its synced data is deleted with it.
Common use cases for Thinkific data
Enrolment and completion
Use enrollments and courses to track sign-ups and completion over time.
Course sales
Join orders and products with courses to measure revenue per course.
Engagement
Use reviews and groups to understand how learners engage.
Use Thinkific data in your AI and BI tools
Once Thinkific data lands in your Kaivo-managed BigQuery warehouse, you can explore it with AI tools or any BI tool that connects to BigQuery. Here's how the most common destinations work with Thinkific data.
Claude
Use Kaivo's MCP server to give Claude secure, workspace-scoped access to your data. Setup guide →
Power BI
Microsoft's BI tool with a native BigQuery connector. Supports direct query and scheduled refresh. Setup guide →
Data Studio
Free Google BI tool with native BigQuery support. One-click connection to your Kaivo warehouse; great for SMB teams on Google Workspace. Setup guide →
Tableau
The premium analytics standard, with native BigQuery integration. Setup guide →
Google Sheets
Use Connected Sheets to query BigQuery directly from a spreadsheet, with no SQL. Setup guide →
Excel
Connect via Power Query's BigQuery connector. Setup guide →
Metabase
Open-source BI tool with strong BigQuery support. Setup guide →
See our pricing page for Thinkific connector pricing and plan details.
Related connectors
- Greenhouse: Sync Greenhouse to BigQuery.
- Kellokortti: Sync Kellokortti to BigQuery.
- Nepton: Sync Nepton to BigQuery.
- Teamtailor: Sync Teamtailor to BigQuery.
- 7shifts: Sync 7shifts to BigQuery.
- Ashby: Sync Ashby to BigQuery.
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